For years when people thought of Utah it was a synonym with skiing, conservatives Mormons, and what many thought of as the lack of any real entertainment value (besides the skiing anyway). Well, that image is changing, now when people think of Utah, other things come to mind; it's not as "backward" now as it once was. But many Utahans have to wonder if all that change is really a good thing.
There are many people who are less than thrilled with this
new diversity. Some people in Park City and other parts of Utah “suffer through” the festival because
of the money it brings and because, let’s face it, there’s not much they can do
about it anyway. But that doesn't mean they are happy about it. Many Utahans
are proud of their conservative moral views, and proud that Utah has stayed true to those views despite
the drastic changes seen in the rest of the world. They don’t want Utah to change. This doesn’t
mean that they hate “outsiders”, they just don’t want other people coming and
changing the Utah they've always known.
It is true that Sundance shows a different side to Utah . The festival
strives for diversity of all forms and it is seen in the movies shown there.
There are movies ranging from documentaries to science fiction by professional
directors and hopeful upstarts alike. The subject matter for these movies is
just as diverse, and some would say that it is also sometimes questionable in
nature. This “questionable content”, along with the more modern ideals has
caused friction between the festival and the local population for a long time,
but that is slowly starting to change.
Now more than ever Sundance has been working to involve
local residence in the festival. They work hard to provide incentives for local
people to act in the role of volunteers, helping to organize and manage the
events as they happen. There are also many perks given to locals wanting to
attend the festival. For example, local residents can buy their tickets earlier
than everyone else to guarantee that they can receive the best seats.
This effort has not gone without effect. More than 3000
local people took advantage of the early ticket sales. In addition, many
college students (even from BYU, a school recognized for its “old fashioned values”)
go to the festival every year.
It’s really not hard to see why it’s become so popular.
Sundance has a palpable energy surrounding everything that happens there. Even
in the middle of a white out blizzard people line up to see the movies and the
stars. The energy and excitement turns the cold, ugly weather into swirling
particles of crystalline beauty as the crowds bustle to each venue. Sundance is
much the same as the snow, some look and only see something damaging and cold,
changing the world they know, while others see something else entirely,
something more beautiful and magical.

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